• May 27, 2016 World's First Gluten-Free Craft Beer Now Available at Six Texas Whole Foods Stores

Kukko Pils makes U.S. appearance, ships from Finland to Texas

Southlake, TX - Good Life Imports, Inc. (GLI) today announced it has partnered with Austin-based Whole Foods Market to bring the world's first 100 percent barley malt gluten-free beer to Texans. Laitilan Wirvoitusjuomatehdas Oy's (LWT) innovative Kukko Pils beer will be available beginning this week in six Austin, Dallas and San Antonio stores. Additional rollout is expected in craft beer establishments and retail locations throughout Texas in the coming weeks.

"Kukko Pils is unique because it is made with traditional ingredients for great taste, but uses a completely proprietary, natural method to remove the gluten," said Rami Aarikka, CEO of LWT.

In 2001, LWT set out to make an award-winning pilsner. During the process, the company discovered a natural way to brew beer with only barley, hops, water and yeast that consistently tests below 20 parts per million of gluten, which is the European standard as safe for gluten-free diets. Unlike other barley-based beers marketed as gluten reduced, this one-of-a-kind process does not rely on enzymes to remove the gluten. The process is natural and has been relied upon by Celiacs in Finland for over a decade. In fact, multiple styles of Kukko beers have been certified by the Finnish Coeliac Society as safe for gluten-free diets.

"I stumbled on Kukko while on a business trip and founded Good Life Imports to bring this great product to the U.S. for celiacs like me," said Jason Dyer, co-founder of GLI. "I trust Kukko to be a safe choice for my dietary restrictions that actually tastes like beer."

Kukko Pils will be the first Kukko-branded beer available in these Texas Whole Foods Market stores:

·       2510 McKinney Ave., Dallas Texas (available beginning May 27, 2016)

·       4801 Colleyville Blvd., Colleyville, Texas (available beginning May 28, 2016)

·       4100 lomo Alto, Dallas, Texas (available beginning June 4, 2016)

·       525 N. Lamar Blvd., Austin, Texas (available beginning May 28, 2016)

·       Whole Foods, 4301 W. William Cannon Dr., Austin, Texas (available beginning May 28, 2016)

·       Whole Foods, 18403 Blanco Road, San Antonio, Texas (available beginning May 28, 2016)

"We're thrilled to bring this great Finnish product to beer fans in Texas,” said Mikko Makinen, GLI co-founder. “With 20 percent of U.S. households now shopping for low gluten products, we see a significant opportunity to give consumers a better tasting alternative.”

Those interested in following the rollout and availability of Kukko should follow #kukkobeer on Facebook, Twitter and Instagram or visit kukkobeers.com.

About Laitilan Wirvoitusjuomatehdas, Oy
Laitilan Wirvoitusjuomatehdas Oy (LWT) is an independent brewery manufacturing the highest quality beers, as well as ciders, hard fruit juice blends, and soft drinks. Established in 1995, it is the largest Finnish craft brewery, passionately dedicated to its founding principles of creating and serving consumers truly superior quality beverages. It is a pioneering company in many ways; its Kukko beer was the first gluten free 100 percent barley malt beer in the world and it is also the first Finnish manufacturing company to use only wind generated electricity from 2001 onwards.

About Good Life Imports, Inc.
Good Life Imports, Inc. (GLI) is a Texas-based importer dedicated to making unique products from Europe available to American consumers. GLI was founded by Jason Dyer and Mikko Makinen in Southlake, Texas, and is the sole U.S. importer of LWT's Kukko beers, the world's first 100 percent barley malt gluten free beer.

  • March 8, 2016, World's First Gluten Free Beer Will Soon be Available in Texas - Press Release

    Good Life Imports Partnership with Artisanal Beverage Distributors to bring Kukko to U.S.

    Southlake, TX, March 8, 2016: Good Life Imports, Inc. (GLI) announced today that it has entered into a new agreement with Artisanal Beverage Distributors, LLC (ABD) to bring the world's first gluten free beer to four major metro areas of Texas. Laitilan Wirvoitusjuomatehdas Oy's (LWT) award-winning Kukko Pils beer will be available as early as summer 2016 for craft beer drinkers in Dallas/Fort Worth, Austin, San Antonio and Houston.
     
    "Kukko Pils is a classic, great tasting Pilsner brewed in the traditional European style that just happens to be gluten free," said Rami Aarikka, CEO of LWT.

    In 2001, LWT set out to make an award winning pilsner. During the process, LWT also discovered a natural way to brew beer with only barley, hops, water and yeast that consistently tests below 20 parts per million of gluten, which is the European standard as safe for gluten free diets. The completely unique and proprietary process employs no short cuts and uses only approved processing aides listed in the U.S. Beer Institute Adjunct Reference Manual. Today, multiple different styles of Kukko beers have all been certified by the Finnish Coeliac Society as safe for gluten free diets.

    "I stumbled on Kukko while on a business trip and founded Good Life Imports to bring this great product to the U.S. for celiacs like me," said Jason Dyer, co-founder of GLI, "I trust Kukko to be a safer choice that actually tastes like beer."

    GLI co-founder, Mikko Makinen, added "We're thrilled to be partnering with ABD to be the first U.S. distributor to bring this great Finnish product to beer fans in Texas. With 20 percent of U.S. households shopping for low gluten products, we see a significant opportunity to reach consumers with this great
    tasting beer."

    Mark Monfrey, co-founder of ABD, was approached by Dyer about Kukko and immediately understood the beer's value, "Most gluten free beer doesn't taste like beer as I traditionally know it. So, when I tasted Kukko and heard Jason's story, I knew we had a winning beer," said Monfrey.

    Kukko Pils will be the first Kukko branded beer to be available in the U.S at numerous Texas grocery and liquor stores, as well as select bars and restaurants.  Those interested in following the rollout and availability of Kukko should visit www.goodlifeimports.us/blog or follow Good Life Imports on Facebook, Twitter and Instagram.

    About Laitilan Wirvoitusjuomatehdas, Oy
    Laitilan Wirvoitusjuomatehdas Oy (LWT) is an independent brewery manufacturing the highest quality beers, as well as ciders, hard fruit juice blends, and soft drinks. Established in 1995, it is the largest Finnish craft brewery, passionately dedicated to its founding principles of creating and serving consumers truly superior quality beverages. It is a pioneering company in many ways; its Kukko beer was the first gluten free 100 percent barley malt beer in the world and it is also the first Finnish manufacturing company to use only wind generated electricity from 2001 onwards.

    About Good Life Imports, Inc.
    Good Life Imports, Inc. (GLI) is a Texas-based importer dedicated to making unique products from Europe available to American consumers. GLI was founded by Jason Dyer and Mikko Makinen in Southlake, Texas, and is the sole U.S. importer of LWT's Kukko beers, the world's first 100 percent barley malt gluten free beer.

    About Artisanal Beverage Distributors, LLC
    Artisanal Beverage Distributors, LLC (ABD) is a Texas-based distributor dedicated to products made with passion, pride and enthusiasm and building a bridge between artisanal craftsmanship and perceptive consumers. Artisanal has been in the premium beverage business since 2000 and distributes hundreds of unique craft products across the entire state of Texas.

  • July 23, 2015: Americans drink to their health with Finnish 'gluten free' beer - Good News from Finland
  • June 12, 2015: Laitilan Kukko beer now exported to America. - Kauppalehti (Written in Finnish)